This cup was created for the tech and security company ABUS, as they prepared to open a coffee shop in their new showroom, in Germany.
The process was like this: First I asked all the questions I could imagine to the client regarding the brief, and also understanding the history of the company, which was quite an interesting one and full of family values. Then researched their other products and since I obviously like bicycles I felt compelled to drop in the bike and the signature ABUS helmet (that I hope I can buy one day!) Then comes the sketch process. Thumbnails that we would comment upon until we got to our preferred "view" And then comes the final illustration drawing. We had a few comments and minimal changes that gave way to the final cup design. I am proud of this cup design. Had fun with the client, and I am lucky I've never had a bad client so far, but this was a particularly fluid process and the result is one I am proud of. If you are in Germany, make sure you visit their coffee shop and let me know how is the coffee ;)
